Local chocolate became a brand-aligned gift
Turku Energia, Elina Lamminen, Communications & Marketing
"We chose chocolate bars as a Christmas gift for our business customers and stakeholders. We wanted to give a product from a local producer that brings holiday spirit and be genuinely appreciated. MBakery's Turku Chocolate was the perfect choice.
We were able to design the chocolate packaging entirely in our own visual identity. We incorporated Turku Energia's recognizable city skyline illustration together with our signature energetic orange colour and logo, creating a final product that strongly reinforced our brand.
The project was a great success and received an excellent response, which led us to order the chocolate bars again for other promotional gifting purposes. The chocolate bar perfectly combines local craftsmanship, brand visibility and a gift that people truly enjoy."
A Beanie That Made an Expert Brand More Playful
Eerika Consulting, Petra Härkönen, HR, Marketing & Communications Director
"At Eerika, we wanted to make our brand visible in a relaxed and authentic way. Our team has long built a strong sense of community through shared activities, and the beanie became a natural continuation of our branded fishing hats from the summer. It also met a practical need, as our experts spend a great deal of time visiting customers, and a distinctive winter accessory helps increase brand visibility.
The beanie was designed to reflect our brand colours in a stylish way without relying on a prominent logo. Our goal was to create a product that people would proudly wear in their free time as well. The petrol blue colour and cheerful design make the brand feel approachable while standing out.
The first batch was distributed to employees and selected customers. The response was overwhelmingly positive, and the beanie quickly became a talking point that strengthened team spirit. It has also attracted attention among customers and become part of everyday use, proving that the brand has found its place naturally."
Heinola celebrated its anniversary through branded products
Heinola city, Laura Montonen, Communications Specialist
"Heinola's 250th anniversary has been celebrated with practical products that bring joy to everyday life. At events, we have distributed kitchen towels supplied by Mastermark, bringing the anniversary spirit into people's homes. In addition, our staff received anniversary T-shirts featuring the 250th anniversary design.
Working with Mastermark has been exceptionally smooth and flexible, and the customer service has been first-class—exactly the kind of partnership that makes implementing an anniversary campaign enjoyable and effortless."
